Although franchising per se is a sound business idea, there are good and bad franchises and a prospective franchisee needs to discern the distinction between the two. The draw back of franchising lies mainly within the loss of control you have got as a business proprietor because the franchisor makes a number of the selections for you. Of course, some business owners think about this narrowing of control a aid and therefore an advantage. Also, the earnings are typically slightly decrease than for those who had your individual business, as a result of as a franchisee, you usually have to pay franchise charges to the franchisor.
Lisa Nielsen is a marketing consultant for small businesses and start-ups. As a part of her consultancy, she writes promoting copy, newsletters, speeches, website content material and advertising and marketing collateral for small and medium-sized businesses. She has been writing for more than 20 years. She can also be a business strategist, coach and executive coach. Nielsen holds a Master of Business Administration from the College of Miami.
McDonald’s founder Ray Kroc has said, “If we are going to go wherever, we have got to have expertise. And, I’ll put my money in talent.” You have to franchisees which might be nicely educated, well motivated and effectively supervised. Once your franchise chain is established, a great model to emulate is McDonald’s center of coaching excellence, Hamburger University. Their mission (as yours should be) is to emphasize consistent operations procedures, service, high quality, and cleanliness.